During RE+ Conference week in Anaheim, CA, we turned a 120-person Oktoberfest into a 300+ guest brand activation, without missing a beat. Authentic German fare, live entertainment, and sustainability-forward décor kept the experience cohesive and on-brand from start to finish.
Oktoberfest Reimagined in Anaheim: A 300+ Guest Brand Activation
March 20, 2026
