EPI Hosts Spectacular Award & Installation Dinner at Richard Nixon Library

EPI produced a beautiful award & installation dinner at the Richard Nixon Library & Museum inspired by Nikolo Kotzev’s Nostradamus Rock Opera and Sofia Coppola’s Marie Antoinette. The sold-out event celebrated past year’s achievements of the Meeting Professionals International Orange County Chapter as well as installed the 2019 MPIOC Board of Directors, naming Pawntra Shadab, CTA, Vice President of Events and Marketing of EPI as this year’s President.

Cheers to breaking conventions, embracing flavor, and raising a glass to the art of brewing. Elevate your palate!

Services
Client
Beyond Brewery
Year
2022
Branded coffee packaging for events
Challenge

Our client needed a brand refresh to better reflect their evolving business values and appeal to a younger demographic.

In response to the dynamic shifts in their industry landscape and a desire to connect more effectively with a younger audience, our client recognized the imperative for a comprehensive brand refresh.

Driven by a commitment to remaining current, aligning with contemporary values, and resonating authentically with a dynamic audience, the refresh encompassed a holistic approach — from visual aesthetics and messaging to a profound reimagining of the overall brand experience.

Denim jacket with coffee cup
Goal

We did some intense market research, refined their brand message, and created a brand new look to truly showcase their identity.

Armed with insights, we meticulously refined their brand message for authenticity and resonance. Beyond words, we embarked on a creative journey, crafting a fresh visual identity that truly showcases their unique essence. This integrated approach, blending refined messaging and a captivating visual aesthetic, empowers our client to confidently communicate their values and engage their audience in a meaningful way.
cofe ad in wall branding
Result

The rebranded company experienced increased customer engagement, a boost in sales, and a stronger brand presence in the market.

The comprehensive initiative, extending beyond visual changes, resonated authentically with the audience, resulting in heightened engagement metrics and a tangible boost in sales. The company now stands on a more robust foundation, embodying a stronger and more compelling brand presence, setting the stage for continued success in the competitive market.

We excel in crafting distinctive brands that set themselves apart from the competition.

Coffee guide brochure branding
Coffee guide brochure branding

We excel in crafting distinctive brands that set themselves apart from the competition.

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Gallery

This unforgettable birthday celebration at our client's Bel-Air residence remains the talk of the town. Embracing a modern Italian theme, the event showcased a sophisticated blend of blue and copper hues, exuding a masculine elegance. Guests were treated to a canopy of lights over the seating area, creating an intimate dining atmosphere complemented by high-impact lighting throughout the home. Highlights included a sumptuous six-course menu, a cigar bar, and a captivating DJ accompanied by a violinist. A night of luxury and style, meticulously crafted for a true gentleman.